Cheryl Morris

NY Gubernatorial Race: Cuomo vs. Paladino in the News

The New York race for Governor has been one of the most covered and hottest races in this year’s election. We wanted to learn more about that news buzz, so we looked into Pinyadda‘s backend – an index of article data from thousands of sites and blogs across the web. We pulled political headlines from September 1, 2010 to October 13, 2010 that mentioned “Cuomo” or “Paladino”. We then parsed the most mentioned terms in those headlines (excluding generic terms such as “governor” and  “election”) to find the top terms associated with each candidate:

Paladino received the most media attention for his anti-gay remarks, while Cuomo seemed to receive the most media attention around alleged claims of an affair.

We then looked at the volume of news being produced around each candidate. The graphs below display the number of headlines in the news that mention each candidates (measured from September 1 to October 13):

Paladino appears to be stirring the pot a bit more and besting Cuomo in news buzz the first half of October. Does anything surprise you? Do you think the news buzz gap will narrow the second half of October? Let us know in the comments!

Kevin McCarthy

Foursquare, SCVNGR and Gowalla Comparison: Check-in Wars in the News

Boston’s FutureM week of panels in October created a wave of discussion about location-based services like Foursquare, SCVNGR and Gowalla. While questions like ‘Which service is best?’ is a subjective matter, questions like ‘Which gets the most media attention?’ is not. Using Pinyadda’s index we compared content from thousands of news sites and blogs, tracking the amount of headline mentions of Foursquare, SCVNGR and Gowalla. The results are represented in the graph below.

Here are some of my take-aways from this graph, and two other comparison graphs you’ll enjoy:

Read more…

Cheryl Morris

September News Trend Data: Political Issues with the Most News Buzz

With November drawing nearer, we wanted to look at the hottest issues in the news during September to get a sense of what issues we can expect politicians to debate most fervently going into elections.

After diving into our news index we found that taxes and the economy dominated headlines in September, followed by health. Mentions of ‘health’ were significantly more in number than mentions of the word ‘healthcare’, and after diving a bit deeper, we found stringed phrases like ‘health plan’ and ‘health insurance’ were used.

Collectively, mentions of war related nations or terminology accounted for half of the remainder of most mentioned issues in headlines. Other top issues mentioned included gay, jobs, government, oil, spending, budget and energy.

Cheryl Morris

September News Trend Data: Top Pundits in Politics

With September and its primaries behind us, we wanted to look back at the top pundits and politicians mentioned in news and blog headlines across the web. We broke it down week-by-week to see how the relative mentions shifted as the election season progressed.

Of the top three pundits mentioned in August headlines (Beck, Bush and Palin), only Palin went on to continue to dominate the news in September. Clinton, O’Donnell and Palin were the three most popular names in the political sphere this September, with mentions of O’Donnell during primaries in the third week of September skyrocketing. At the end of September, O’Donnell still held media attention, with Whitman and Colbert gaining a solid share of the news, as well.

And as predicted, President Obama was mentioned most frequently in headlines in September (bottom graph).

Mentions of names in headlines from news outlets and blogs across the web:

Mentions of ‘Obama’ in headlines from news outlets and blogs across the web:


Were you surprised at any of the pundits mentioned? What other political news trend data do you want to see?

Austin Gardner-Smith

The Future Of News for The Boston Globe is Conjoined Twins – 3 Outcomes

It has been a tough year for The Boston Globe

Last week’s announcement (more here) by the Boston Globe that they’d be splitting their news content across two properties, one of which would require a paid subscription, drew oodles of attention from the media industry. Though it’s certainly not the only attempt to resurrect the slumping newspaper business, the Globe’s strategy charts an unknown course in the new media landscape.

The plan, slated for rollout in the “second half of 2011,” will effectively split the Globe into two online brands. The current online iteration,, will remain online with a more limited content base, while a new site,, will host all the content produced by the newspaper’s staff and require a subscription to access. Prices for the subscriptions have not yet been announced.

In light of yesterday’s Future of News event, hosted by our crew here at BostInnovation and Pinyadda and part of FutureM, here are three theoretical scenarios the future might hold for the Globe and its two-brand strategy:

Read more…

Chase Garbarino

Why I Am An Entrepreneur

Note: This article was originally published here by The Huffington Post. and The Huffington Post have a content partnership. Chase Garbarino, BostInnovation and Pinyadda founder & CEO, contributes to a weekly column on entrepreneurship for the Huffington Post.

On Christmas Day in 2005, during my junior year of college, my mother gave me a copy of the Small Business Opportunities magazine in my stocking. To this day, I can still remember the headline jumping out at me: “College Student Makes $300,000 In A Month.” After briefly skimming the article about the student setting up an affiliate shopping site, my mind was was made up – I was going to start an internet business.

The stack of resumes and cover letters prepped for internship opportunities at Lehman Brothers, Goldman and other financial companies never ended being mailed. Instead, a friend of mine and I created an internship position on several job recruiting sites calling for the nation’s top collegiate journalists and media makers to join “The New York Times of college publications.” That night, as I went to bed, it hit me like a ton of bricks: Did I seriously just bail out on applying for legitimate internships to start a national collegiate news site with absolutely no technical or media experience?

After several beers, a night of tossing and turning, and 24 hours of avoiding internet access, I finally checked my e-mail. We had received over 100 applications within a day and ended up receiving a total of over 300 by the time the listing expired after three days. The magazine headline that planted the seed for my interest in entrepreneurship quickly faded to the back of my mind. I was hell bent on giving students at the peak of their intellectual curiosity and development, a platform to share their new ideas and beliefs with the world, and CampusWord was born.

Read more…

Cheryl Morris

Political News Data: Top 20 Sites Covering the Tea Party

After looking into Pinyadda‘s index of news data for mentions of political parties in headlines in September, we found that mentions of Tea Party was prevalent, even passing mentions of Democrat at one point during the month. We then wanted to find out which sites were publishing the most about the Tea Party, compiling this graph of the top 20 sites with the most mentions of Tea Party in their headlines:

Read more…

Cheryl Morris

GOP Leads in Party Media Buzz in September

We dove into Pinyadda‘s news trend data to track mention of party terms in headlines from hundreds of news outlets and blogs across the web. We looked for the words Republican or GOP, Conservative, Tea Party, Democrat or Dems, and Liberal. Here is the data we pulled over time, and a second graph below it displays totals:

Read more…

Austin Gardner-Smith

Say Hello To The New Pinyadda.

For the past month or so, we’ve been hard at work building a new look and feel for Pinyadda. Late last night after a final team-bonding, bug-squashing session, we pushed an jam-packed update out the door, complete with a sexified new look, some features you’ve all been asking for, and performance updates across the board.

Here’s a quick tour of the new features and a little description of each:

(Please note: A small fraction of the Pinyadda community is using Internet Explorer 7, and we are experiencing a few issues on this browser. Please bear with us as we work through these bugs.)

New Left Hand Navigation

This area is really the nerve center of your Pinyadda interface, and we wanted to add a hefty dose of customization as well as make this component easier for new users to navigate. We added drag-and-drop organization for sites and topics,a dead-simple folder structure to help you customize your news even more, and made sure that when you follow something new your navigation updates instantly. For those of you who’ve been concerned about leaving your RSS reader behind, this update should help ease the transition. Now you can keep your organizational standards and get all the great perks that come with a system that’s been built social from the ground up.

Notifications Functionality

We know that constant email updates can get annoying. But we also know that you like to be told when something cool happens, or if you’ve achieved a cool new reward. Our solution to this Catch-22 is the new notifications feature, which lets you know when good things happen without interrupting your experience on the site. Now, when you get a private message, unlock a reward, receive a recommendation or gain a new follower, you’ll get a notification that lets you easily view the update and take action. If you want to see all your notifications, just click on the link to at the bottom of the dropdown. And don’t forget to share!

Recommend Sites, People, and Topics

After seeing so many people evangelize their favorite sites on Pinyadda,  tell us about their go-to topic feeds and suggest users your friends should follow, we wanted to be sure to provide an easy way to recommend the stuff you’re into to your friends and colleagues. Now, all you need to do is go to an individual site or topic feed or someone’s profile, click the gears button at the top right, and click “Recommend.” You’ll be prompted to select whether you want to send a recommendation to all your followers, or just to individual people (you can even enter an email address of a user not on Pinyadda). They’ll receive your recommendation in their notification tab at the top.

Redesigned Search Feature

We all have a pretty good idea of how a search function is supposed to work, and we needed to make ours do what our users thought it would. You gave us a lot of feedback on this one and the result is a simplified search box, auto-suggest feature, and redesigned results page does a much better job of helping you quickly find what you’re looking for. Whether you’re searching for articles, people, sites, or topics, just type your query into the box and we’ll do our best to read your mind. If you don’t see what you’re looking for in the auto-suggest field, just hit the enter key and you’ll be given a full page of sortable results.

Updated Information Architecture

This is a fancy way of saying we moved a few menu options to a place where they make more sense. If you’re trying to add a link to Pinyadda or submit an RSS feed for your favorite blog, you can now find those options under the Newsstand dropdown. See what we did there? The newsstand is as much yours as it is ours, and we wanted to make sure we made that clear.

While we know change is sometimes hard to deal with, we hope you all like these updates. They’re drawn in large part from your fantastic feedback and we continue to be incredibly grateful to have a such an engaged, dedicated, and thoughtful community. And please, let us know what you think! There’s a whole lot more great stuff on the horizon and we’ll be sure to share more soon.


The Yadda Squad

Cheryl Morris

Pinyadda’s FutureM Panel – The Future of News: Payments, Platforms and Places

FutureM is storming Boston the week of October 4th, bringing in a carnival of panels to discuss the future of marketing, media and technology. Pinyadda is excited to announce that we are hosting two back-to-back panels during FutureM called “The Future of News: Payments, Platforms and Places.” The panels will be held Thursday, October 7th from 4pm-6pm at Microsoft New England Research and Development (NERD) in Cambridge, MA and features many of the leading minds in the space to discuss the industry’s future:

Featured Panel Participants

Panel 1: Content-Side

Panel 2: Business-Side

As print media continues to decline and more consumers turn to digital technologies for their daily news, publishers are reinventing the way they create and distribute content. Pinyadda and the leading digital publishers, content creators and strategists above will discuss the evolving news landscape and future of this rapidly changing industry. Factors such as location, search, new media, and a socially enabled world will all be discussed.

Panel Details

The first panel will cover how the editorial process has changed around gathering news, creating community, and user-driven content creation and aggregation. Pinyadda and BostInnovation’s product lead, Austin Gardner-Smith, will moderate. Themes include: Changing distribution structures; New consumption platforms; Content and demand.

The second panel will discuss new business models for digital content and opportunities across platforms such as mobile and tablet. Pinyadda and BostInnovation’s Co-Founder and CEO, Chase Garbarino, will moderate. Themes include: Revenue glut; Paywalls and subscriptions; A way forward.

NOTE: This event is sold out. If you would like to attend, we have a limited number of reserved spaces. Please contact cheryl at pinyadda dot com.