Comments on: KISSmetrics vs. Google Analytics http://blog.pinyadda.com/2010/02/08/kissmetrics-vs-google-analytics/ Thu, 29 Jul 2010 16:15:43 +0000 http://wordpress.org/?v=2.9.1 hourly 1 By: mikebmassey http://blog.pinyadda.com/2010/02/08/kissmetrics-vs-google-analytics/comment-page-1/#comment-292 mikebmassey Tue, 13 Jul 2010 11:03:47 +0000 http://blog.pinyadda.com/?p=295#comment-292 Interesting post. I'd appreciate hearing more about your internal metrics tracking. What metrics are you keeping? What system are you keeping them in? How did you develop the system? Interesting post. I'd appreciate hearing more about your internal metrics tracking. What metrics are you keeping? What system are you keeping them in? How did you develop the system?

]]> By: mikebmassey http://blog.pinyadda.com/2010/02/08/kissmetrics-vs-google-analytics/comment-page-1/#comment-239 mikebmassey Tue, 13 Jul 2010 07:03:47 +0000 http://blog.pinyadda.com/?p=295#comment-239 Interesting post. I'd appreciate hearing more about your internal metrics tracking. What metrics are you keeping? What system are you keeping them in? How did you develop the system? Interesting post. I'd appreciate hearing more about your internal metrics tracking. What metrics are you keeping? What system are you keeping them in? How did you develop the system?

]]> By: mikebmassey http://blog.pinyadda.com/2010/02/08/kissmetrics-vs-google-analytics/comment-page-1/#comment-240 mikebmassey Tue, 13 Jul 2010 07:03:47 +0000 http://blog.pinyadda.com/?p=295#comment-240 Interesting post. I'd appreciate hearing more about your internal metrics tracking. What metrics are you keeping? What system are you keeping them in? How did you develop the system? Interesting post. I'd appreciate hearing more about your internal metrics tracking. What metrics are you keeping? What system are you keeping them in? How did you develop the system?

]]> By: gardnersmitha http://blog.pinyadda.com/2010/02/08/kissmetrics-vs-google-analytics/comment-page-1/#comment-234 gardnersmitha Fri, 09 Jul 2010 19:26:05 +0000 http://blog.pinyadda.com/?p=295#comment-234 Sean -<br><br>Thanks for the comment. I love the feature you mention, especiall<br>because you can pass your own system's identifier as you track each<br>user through the process. This means you can actually track specific<br>users down to follow up with qualitative surveys/questioning later.<br>Definitely allows for some really rich funnel metrics that way even<br>with a relatively small sample size. This unit-based approach is why I<br>tend to favor KM over GA for most of our funnel metrics, and it<br>certainly jives with the lean philosophy a little closer.<br><br>Thanks for stopping by.<br><br>- Austin Sean -

Thanks for the comment. I love the feature you mention, especiall
because you can pass your own system's identifier as you track each
user through the process. This means you can actually track specific
users down to follow up with qualitative surveys/questioning later.
Definitely allows for some really rich funnel metrics that way even
with a relatively small sample size. This unit-based approach is why I
tend to favor KM over GA for most of our funnel metrics, and it
certainly jives with the lean philosophy a little closer.

Thanks for stopping by.

- Austin

]]> By: cgarb http://blog.pinyadda.com/2010/02/08/kissmetrics-vs-google-analytics/comment-page-1/#comment-235 cgarb Fri, 09 Jul 2010 19:20:41 +0000 http://blog.pinyadda.com/?p=295#comment-235 Agreed Sean - it's a key feature for really learning what is effective in acquiring users over time. Thanks for the comment. Agreed Sean – it's a key feature for really learning what is effective in acquiring users over time. Thanks for the comment.

]]> By: Sean Ellis http://blog.pinyadda.com/2010/02/08/kissmetrics-vs-google-analytics/comment-page-1/#comment-233 Sean Ellis Fri, 09 Jul 2010 18:55:53 +0000 http://blog.pinyadda.com/?p=295#comment-233 Another good benefit that I've found with KISSmetrics is the ability to track a user's conversion progress over multiple sessions. Google analytics can often be hacked for tracking conversions in a single session, but with products that have free trials or freemium products KM ties it together nicely. I should disclose that I'm an advisor there, but primarily took on the role because I really needed a tool like this and wanted to help shape it to meet my needs. Another good benefit that I've found with KISSmetrics is the ability to track a user's conversion progress over multiple sessions. Google analytics can often be hacked for tracking conversions in a single session, but with products that have free trials or freemium products KM ties it together nicely. I should disclose that I'm an advisor there, but primarily took on the role because I really needed a tool like this and wanted to help shape it to meet my needs.

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