Only five days into the 2010 World Cup and there has been plenty to talk about. I decided to take a stroll through the World Cup feed to see what people are talking about.
Ignoring country names, I created the following graph based on popular strings in article titles.
If you don’t know what a ‘vuvuzela‘ is just yet, you haven’t watched any World Cup games. Coverage of these annoying horns accounts for 8.7% of all of the World Cup items since June 11th. 58% of the sites to have at least one World Cup article have mentioned vuvuzela in the title as well. Hopefully, the vuvuzela will be banned from the stadiums before the World Cup is finished.
I was surprised to see ‘Travolta’ as a World Cup topic, but apparently he is affiliated with the Australian team’s sponsor, so he and wife Kelly Preston flew to South Africa to speak with the team as well as make a donation to a charity of Nelson Mandela’s.
Robert Green, the English goal-keeper who botched a gimme-save in Saturday’s game with the US, accounted for 2.2% of the World Cup items while the American goal-scorer on that play (Clint Dempsey) accounted for 1.6% of World Cup items. Lionel Messi, the Argentinian who is arguably the world’s best player, was only mentioned in 0.5% of articles (enjoy the Messi highlight reel below).
On a somber note, Nelson Mandela’s 13 year old daughter was killed in an car collision the day before the World Cup began, which accounted for roughly 2% of the World Cup coverage. Zenani Mendela was in her school’s choir, played both the saxophone and piano, and was described as a loving child.
Tags: Pintelligence
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